We build organisations that last

Alf has worked with leadership, culture and transformation throughout most of his life. With a background as an officer, he gained early insight into what happens when pressure mounts, the pace increases and leadership is truly put to the test. That is where his interest in people, behaviours and how to build functioning teams was born — not just on paper, but in everyday life.

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Today, Alf helps managers, leaders and organisations develop their leadership, strengthen their culture and succeed with the transformation journey. He does not believe in ready-made manuals or quick fixes. Every organisation is unique — and every person carries their own drive, their own history and their own patterns. Alf's job is to help you and your team understand them, use them and grow through them.

Alf is particularly engaged in three areas:

The Self – helping leaders and employees understand themselves, their behaviours and their impact on others.
The Team – building safe, high-performing teams with clear rules of engagement.
The Company – clarifying the structural and cultural behaviours where purpose, values and direction come alive in everyday work.

Over the years, Alf has worked with leaders across many industries — from manufacturing and energy to the service sector and entrepreneur-driven companies. Regardless of the size of the organisation, his core idea remains the same: results are created by people — and people perform at their best when they feel meaning, clarity and trust.

Alf is driven by seeing others succeed. When a leader finds their own way of leading, when a team rises together, or when a transformation journey truly comes to life — that is when Alf knows his work has made a difference.

Outside of work, physical and mental training are an important part of Alf's life. He believes in the connection between body, mind and performance — both in leadership and in life as a whole.

Pernilla is a specialist in behavioural and cultural analysis. With a background in both the military and Swedish business life, she has gained deep insights into what it takes to achieve results — not only at an organisational and professional level, but also as a fellow human being and coach.

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Effective leadership and transformation journeys are ultimately about every employee taking responsibility and overcoming their own unique challenges. We are therefore not only talking about professional development, but also about exploring the self and realising personal potential.

The simple truth is this — there are no shortcuts. Strong results require strong people. And that means we must always see the individual.

This is where Pernilla excels.

Pernilla is a powerful leader, and her CV is broadly what one might expect after a successful career. It begins at a time when Swedish territorial waters were frequently violated by foreign powers. Pernilla chose to volunteer for 18 months of military service as a platoon commander in the navy's anti-submarine division. It was there that her interest in leadership and the behaviours that lay the foundation for a strong culture was sparked.

Pernilla went on to complete a master's degree in organisational and working life studies with a focus on sociology and education. This was followed by leadership roles at several of Vattenfall's companies and a seat on the board of Västerbergslagens Energi. Around the turn of the century, when everyone's attention was on recruitment and culture, she built the HR department at a startup. She worked both strategically and tactically, gaining extensive, broad and deep experience. She established her own HR company and delivered consulting services across a wide range of industries. She created and led numerous training programmes that broke new ground in recruitment methodology and diversity initiatives.

Over the course of her career, Pernilla personally interviewed approximately 4,000 candidates and hired over 800 employees.

But her success is not solely due to talent and hard work. Pernilla's ability to guide teams and individuals is also rooted in her personal adversities. A childhood in a dysfunctional family. In 2013 she was diagnosed with Myalgic Encephalomyelitis (ME) and fibromyalgia — conditions that the outside world often mistakes for burnout or psychosomatic illness rather than neurological, and the lack of acceptance that comes with that. Years of living close to the chaos that is alcoholism.

All of these experiences have led to great resilience, invaluable insights and a deep understanding of people. Pernilla does not shy away from sensitive subjects, and she has an enormous breadth when it comes to identifying individual strengths, limitations and the capacity to contribute to a winning culture.

Diana creates the conditions for attractive and thriving organisations. Her ability to ignite internal drive and build alignment and closer collaboration between employees and managers is rooted in her solid experience of leadership and organisational development, in both the private sector and the public sphere.

Diana works with a focus on motivation and conflict management, and holds a degree in behavioural science with psychology as her main subject. She is also a lecturer in leadership at Halmstad University, a curriculum developer, a certified IL and UL facilitator, a coach for both individuals and groups, and a former officer in the Swedish Air Force.

Having led, driven and completed internal transformation processes himself, Jan has built up many years of experience as a consultant in the development of organisations and teams. He has also coached managers and leaders experiencing burnout symptoms back to sustainable leadership. For several years, Jan has also worked with traumatised individuals and run treatment homes for children, young people and families. In recent years, he has worked on protective assignments as a consultant for social services and the police in relation to domestic violence and gang crime.

Martina is a qualified Conversation Therapist, certified Life Coach and Behaviour Therapist, and a licensed facilitator in Key: Behaviour. Throughout her life she has had a desire to inspire thoughts and feelings that help people grow, both as individuals and as a group. This is also something she has had countless opportunities to do as a singer, songwriter and author. In these roles she has developed a deep understanding of many different people in many different countries. Martina has performed for and met everyone from royalty to presidents and business magnates — sometimes on large stages, sometimes at small and intimate events, giving her an extraordinary sense of what each moment requires.

Above all, Martina is driven by an enormous desire to grow as a person — to constantly find new paths to a life filled with meaning and joy.

That kind of thing is contagious.

Kave is an organisational consultant and ICF-certified leadership coach with over 20 years of experience at various levels in the business world. He has worked with leading transformation journeys, developing teams and strengthening leadership across different industries. With a combination of operational experience and professional facilitation and coaching, he supports managers and management teams in achieving sustainable results.

Håkan's interest in adventure and challenges led him to take up skydiving, mountain climbing and diving during his secondary school years. During a demanding period of military service as a conscript commander in a special forces unit, Håkan discovered his strength and ability to help others overcome tough challenges, both mental and physical.

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During the 1990s, Håkan worked as a teacher and instructor trainer in sport diving, with the entire world as his workplace. He helped several thousand people discover the underwater world.

After studying to become a sports teacher, he founded his own company, which he continues to run to this day. The company provides consulting services in health and wellbeing, CBT therapy, team building and coaching, as well as training and seminars on ethics, gender perspectives, and equality and inclusion.

Håkan has studied philosophy and psychology, history of ideas, and gender studies/sociology at bachelor's level, and is currently pursuing a master's degree in history of ideas and security policy/crisis communication.

Håkan's passionate interest in helping people feel better and organisations function more effectively is appreciated by organisations and management teams as well as individuals. He alternates between serving as a conversation partner and coach for CEOs and supporting employees in difficult situations, both personally and in the workplace.

Håkan's academic knowledge in areas including philosophy, psychology and gender studies, combined with his experience of training, helping and supporting people from different cultures, social backgrounds and professional fields, means that his calm, empathetic and pedagogical approach is highly valued by those who engage him.

Marie specialises in working with people and organisations in complex environments where demands are high and change must happen for real. She helps organisations reduce silo thinking, break cultures of silence and create ways of working where accountability is taken in everyday life.

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With 17 years of experience from the Swedish Prison and Probation Service, Marie has led change in one of Sweden's most complex organisations. She has worked both close to operations and at a strategic level, and is accustomed to environments where the pace is high, decisions are difficult and the consequences are real. That experience shapes her way of working today: clear, grounded and focused on what can be put into practice.

Marie is driven by working where things are real. She likes to get her hands dirty — to be close to the everyday reality where change happens — and combines this with supporting management teams in setting direction and guiding managers and employees through the work required to make it reality. For her, formulating ambitions is not enough; development must be visible in how people actually behave.

She operates at the intersection of people, relationships and systems, where power, dependency and trust are often decisive. Her approach is concrete and reflective, grounded in both practice and research, with a clear goal: to create safer working environments where problems are identified early and accountability is taken in time.

Marie's mission is to make the difficult comprehensible and manageable. She has extensive experience of working in situations where things have already gone seriously wrong — involving addiction, violence and abuse — and brings that capability into her organisational development work. She faces reality without blinkers and helps organisations move forward with honesty, structure and direction.

For Marie, development is about training what is decisive in the professional role and for the organisation: decision-making, collaboration, communication and prioritisation. She starts in the details and builds towards the whole, so that quality holds even when the pace increases. She works with what happens in everyday life — in meetings, in high-stakes situations and in everyday choices — and also sees physical training and wellbeing as important parts of sustainable performance over time.

A particular strength is her ability to engage the quiet majority in an organisation and harness people's different perspectives as a driving force for change. With pride, she describes herself as a little bit quirky and sees humour as a superpower — a way of creating energy, courage and real momentum even in difficult matters.

Marie holds a degree in behavioural science with a master's in sociology and is an ICF-accredited business coach — specialising in adult development in working life.

In her personal life, she is actively involved in equestrian sport, with two horses of her own and a strong commitment to youth development, safe training environments and shaping young leaders for the future of equestrianism. She trains crossfit at hobby level and enjoys continuing to push her own capabilities — not just to get stronger, but because she knows that body and mind are connected. Physical activity and mental sharpness influence each other, whether we like it or not, and that insight is something she brings into her work with others.